Online-focused design, web & photo solutions for purposeful brands ready to make a mark.
I create strategic branding, web design, and e-commerce product photography that make brands bold, coherent, and online-ready.
Get the results your brand deserves!
Turn your vision into a strategic online presence built to perform. No fluff. Only what drives results.
Launching or scaling?
Find the clarity, action, and support to create a cohesive, unique online presence.
All-in-one solutions:
brand strategy & identity,
professional photography,
web design.
Focused. Sharp. Strategic.
Ready to make a mark?
Brand Launch Pack
Digital Brand & Web Design. ®
Strategic branding + fully optimized landing page or website. This pack gives you the essentials to stand out online. All you need to claim your digital space and grow with confidence.
E-commerce Pack
Sell smarter online. ✸
E-commerce website with professional product photos, infographic cards and SEO store pages ready to perform. Everything to boost trust, increase clicks, and grow your online sales.
All-in-One Launch Pack
Brand Identity, Web Design &
E-commerce Photography. ®
Strategic branding + optimized e-commerce website + professional product photography — all in one. This pack equips your online business to attract, convert, and grow from day one.
Custom Strategic Pack
Your brand, your rules! ☻
Choose the services that create the visual impact your business needs right now. Flexible, focused, and results-driven. Perfect for brands seeking strategic and visual support tailored to their goals.
Work featured in:
Discover past projects & full case studies.
Discover design projects across food, lifestyle, digital and e-commerce brands.
Kamarere
Web Design, E-commerce Product Photography, Creative Photography
Terraquote
Brand Strategy, Brand Identity, Positioning, Naming, Copywriting, Web and E-commerce Design, Creative Photography, Product Photography
Scandinavian Strokes
Brand Identity, Web Design, Product Photography
Hello! I’m Irina Lopik. I shape your vision into a strategic online presence that makes your brand impossible to ignore.
As a designer with 10+ years of experience and an MA in Digital Marketing, I connect strategy, creative direction, design and content-ready visuals to make your brand presence consistent, impactful, and prepared to perform online.
My process has four phases: discovery, strategy, action plan, and agreed deliverables. No clutter. No overcomplication. Just what your brand needs to launch or grow. Everything else is optional.
If you’re a product, food, tech, or cpg/fmcg brand with an online presence (or about to build one) — this is your sign to take the next step.
Got a freebie just for you!
If you’re looking for clarity before working together, here’s a free self-audit template for you.
It’s designed to help you uncloud your brand and gain a clearer understanding so when we start collaborating, you’re already a step ahead.
Don't just take it from me, here's
what others think.
Why dim your brand's potential with inconsistency?
Let’s work together to create a cohesive brand identity that tells your story with clarity and impact.